WASHINGTON, D.C. — — WWE, the world’s most popular professional wrestling brand, has announced plans to move to Los Vegas.
The move comes amid growing pressure to move the WWE to a more regional footprint.
The company said it would begin a new global brand, the WWE Network, on Friday.
The WWE will continue to produce and sell wrestling content and merchandising in the United States, but the company said that the network will be the destination for its global business.
The network will stream live events and pay-per-views.
The moves come after months of criticism that the WWE is losing its global brand identity as it shifts to a digital platform, and a recent report that the company was losing millions of dollars per year in revenue due to a shift to a different network, ESPN.
ESPN has been criticized by some fans and analysts for a move away from its local programming, including the NFL.
WWE said in a statement that it would work with local stations and television partners to develop and produce the network.
The new network will include digital content, including live and archived events, original programming and video content.
The news comes amid rising pressure from fans, including former WWE wrestlers, to move WWE to Las Vegas, a city where it has a sizable fan base and where it is seen as a model for the entertainment industry.
The NFL, for instance, has already announced plans for a new stadium in Las Vegas.
Earlier this year, the NBA also announced plans in Las.
The UFC announced it was leaving New York City for Las Vegas and will be relocating to Las.
On Friday, the UFC announced that its flagship show, UFC on FOX, will be moving to Las, where it will be available on FOX Sports 1.
It will also be available through UFC Fight Pass.
WWE also announced on Friday that it will begin to develop a new sports network, WWE Network 2.
It said it will continue production and marketing on its main event programming, with a focus on women’s wrestling and mixed martial arts.
The New York-based company said the new network would be “a destination for WWE content, a destination for live events, and an opportunity for fans and partners to watch the WWE on their own time.”